MAP YOUR WORLD
Yellow Arrow is a symbol that means 'there's more here: a hidden detail, a funny story, a crazy experience.' Each arrow links a text message to a real location, pointing out unique attractions and curiosities around the world.
To enjoy the full Yellow Arrow experience please:
If you would like to learn more about Yellow Arrow, please read below
"A kind of geographical blogging."
"The insider's guide to what's cool."
"For a true indy tour, follow the Yellow Arrows."
"The insider's guide to what's cool."
"For a true indy tour, follow the Yellow Arrows."
PUBLISH YOUR LIFE
When you post a Yellow Arrow, your thought is then forever tagged to that place. When someone else finds your arrow and sends the code, the message you wrote is sent to their mobile phone. Online, Yellow Arrow is made up collaborative projects. Projects are groupings of arrows that respond to a specific mission, like pointing out the best things in your city.
CREATE YOUR JOURNEY
By bringing together points of interest, Yellow Arrow has become a map made from the ground up by people around the world. It gives you a new way to see a city. In featured cities, you can download and print multi-arrow maps to begin an unconventional tour of a new place.
WHO'S MAKING IT HAPPEN
Anyone can become a MAAPmaker. All you need to have is Yellow Arrow stickers and something to point out. Join in! It's a global community!
Yellow Arrow was initiated by Counts Media. Based in New York City, Counts Media combines imagination, emerging technologies and urban research to produce public art, mobile games, theatrical entertainment, and experimental tours.
Now you know you want the full experience, so...